Ultimate TikTok Makeup Trends in 2025 That Can’t Be Ignored

The makeup looks that we’ll all be wearing this year.
If you have been searching for a fresh approach to change up your appearance in 2025, this post will save you hours of scrolling through TikTok, the place to go for anything hair and makeup.

Ultimate TikTok Makeup Trends in 2025 That Can't Be Ignored

I have compiled a list of 20 makeup looks with tutorials that are both trendy and adorable that you should attempt this year.

TikTok Makeup Trends to Try in 2025

Discover your next 2025 makeup style by looking through the list below!

1. Bambi Eyes

@lenkalul

black panther eyes🖤🐈‍⬛ with a little sparkle! products i used: @YSL Beauty velvet crush natte shadow in 32 @pradabeauty brush 09 & 07 @KVD Vegan Beauty tattoo liner in black @Lancôme hypnose drama mascara @urban decay moon dust eyeahdow in space cowboy @Armani beauty lip prisma glass in 07 #makeup #eyemakeup #makeupvideos #makeuphacks #beautyhacks #eyemakeuptutorial #inspo #makeupinspo

♬ Use this sound to go viral – Andrew

For those of us who enjoy applying winged eyeliner, the Bambi eye look is the ideal makeup look! You will need to use black eyeliner to get the wings in order to get this look.
You should also apply some gentle shimmering eyeshadow to your lids and a light shade of eyeliner to your waterline to complete this look.

It is surprisingly easy to pull off this adorable appearance. I strongly advise giving it a try!

2. Soft Glam Skin

@jordanlipscombe

when sabrinas in the uk🇬🇧 @Sabrina Carpenter @Leila ✨🤍 #fyp #sabrinacarpenter #shortandsweet #concerts

♬ Good Graces – Sabrina Carpenter

Another popular makeup style on TikTok is soft glam. Therefore, this is a fantastic makeup look to incorporate into your regimen if you enjoy looking glam every day!

You will want to utilize matte colors and light or neutral tones to create a more understated glam appearance.

This beauty tutorial above demonstrates how to achieve a gorgeous, subtle glam look that you could definitely wear to class.

3. Strawberry Girl Makeup

@makeupbysamanthaharvey

Had to do a middle part or I’d look the same as always loll makeup transition beauty

♬ original sound – rzqadn – rzqadn

I suggest looking at Strawberry Girl makeup if you are looking for a distinctive beauty style to try in 2025. If you have not tried this style yet, now is your chance. It was popular last year.

You should utilize tons of pink and red for this makeup look. For instance, use a lot of pink blush on your cheeks (the best blush for this kind of look would be a soft pink liquid blush).

Additionally, do not be scared to add some red lip gloss to complete the look—it will look adorable with a hint of pink blush!

This ensemble would be especially ideal for any upcoming Valentine’s Day events.

4. Billie Eilish Makeup

@hayleybuix

Trying out @BILLIE EILISH makeup routine on asian features ib @Sophie Morelli @lenkalul #billieeilish #billieeilishmakeup

♬ Billie Bossa Nova x West Coast – ¡★!
Ultimate TikTok Makeup Trends in 2025 That Can't Be Ignored

Celebrity makeup looks are also very trendy on TikTok. For example, Billie Eilish is known for having a unique way of doing her makeup that many people have been trying to copy.

This makeup has a sultry eyeliner look, faux freckles, soft blush, and a pinky nude lip tint.

To see how to get this look, check out this tutorial, which shows exactly how Billie does her makeup!

5. “I am cold.” Makeup

@lenkalul

‘i am cold’ makeup 🌨️🤍 AD using products from Novembers @IPSY & @boxycharm 🫶🏼 products i used: @tarte cosmetics tartlette tubing mascara @Benefit Cosmetics UK 24h brow setter brow gel @LYS Beauty speak love glossy lip treatment oil #iamcoldmakeup #wintermakeup #winteraesthetic #makeuptutorial #makeuptrend #makeuptrends #makeuphacks #makeuptransformation #makeupartist #makeup

♬ original sound – ⋆。✩ mads

Winter is the ideal season for this cosmetic trend! Therefore, have a look at the “I am chilly” makeup look if you have been searching for a new appearance for this winter.

Applying shimmering makeup to the inner corners of your eyes and blushing your nose and cheeks will help you attain this appearance.

This will give you the desired “I am cold” appearance! Before winter ends, try this adorable and entertaining trend.

6. Cherry Cola Makeup

@makeupbysamanthaharvey

Recreating Kylies cherry cola look!🍒🥤ad , using : @Garnier aloe hyaluronic serum @YSL Beauty all hours foundation & Nu lip and cheeck tint in shade 2 @Armani beauty luminous silk concealer @REFY cream bronzer @Maybelline New York fit me pressed powder & express brow pencil @Kylie Cosmetics classic mattes palette @thebeautycrop glow milk mist @kissproducts all mine lashes @r.e.m. beauty reverb lip liner @Doll Beauty lips dont lie liner @nyxcosmetics_uk missed call lip oil #kyliejenner #kyliemakeup #kyliejennermakeupchallenge #cherrycolalips #makeup

♬ Big Moody (Smai Tawi) (Sped Up Version) – King Sis

For people who enjoy wearing a bold lip, this is the ideal cosmetic look! This makeup style is known as the cherry cola look and was inspired by Kylie Jenner.

You must use red or pink-tinted blush to your cheeks and complete the look with lip gloss and dark red liner to achieve this appearance.

Once more, this would be a great addition to any upcoming Valentine’s Day activities you may have.

7. Fox Eyeliner

@lenkalul

trying to find a new makeup style🐈‍⬛🖤 inspo: @e1ora products i used: @urban decay quickie concealer @Lancôme teint idole ultra wear foundation @pradabeauty 03 brush & 09 brush @makeupbymario master mattes the neutrals eyeshadow palette @ILIA Beauty black eyeliner @YSL Beauty lash clash black mascara @Armani beauty lip power in shade 107 #makeup #makeuptips #makeuptransformation #transformation #makeupideas #makeupartist #makeuptutorial

♬ original sound – sp6okz

For the past few years, the fox eyeliner makeup trend has been extremely popular, and as of 2025, it is still going strong.

The fox eyeliner look is comparable to the winged eyeliner look, but you will also be applying liner to the inner corner of your eye if you have never attempted it before.

To see precisely how to achieve this look, simply watch this brief guide!

8. Pop of Color

@jordanlipscombe

today i felt like 🩵🦋🐬🫐🥶 #fyp #grwm #colour #beauty

♬ original sound – Jordan

This is an excellent makeup style to try in 2025 if you want to make a statement.

To achieve this look, apply a vibrant eyeshadow to the inner corner of your eye to make it stand out.

To complement your undertones, you may, for instance, apply a lovely shade of pastel blue, as seen in this beauty tutorial, or you could substitute your preferred hue.

9. Ariana Grande Makeup

@samanthaa.nicole

Replying to @ELENI ྀི Ariana Grande inspired makeup 👼🏼🪽✨ im lovvving this series, can u guys guess who im doing next?? #fyp #foryou #grwm #makeup #makeuptok #beautytok #arianagrande #rembeauty #makeuptutorial

♬ original sound – sam 👼🏼
Ultimate TikTok Makeup Trends in 2025 That Can't Be Ignored

Many people have attempted to replicate Ariana Grande’s makeup looks on TikTok because of her fame! Additionally, her makeup is in style as a result of her popularity soaring thanks to Wicked.

She is well-known, for instance, for her recognizable cat-eye style, which she somewhat modified in 2025.

Check out this video tutorial to learn how to create this well-liked Ari-inspired makeup look if you enjoy her beauty style!

10. Glowy Everyday Makeup

@makeupbysamanthaharvey

a more detailed everyday makeup routine 💖 @rhode skin milk @Tatcha dewy cream @Haus Labs by Lady Gaga foundation @Huda Beauty er concealer & tantour @Hourglass Cosmetics ade scene @Charlotte Tilbury airbrush flawless pressed powder @maccosmetics dark tan mineralize skin finish @Kylie Cosmetics baddie on the block blush @makeupbymario master mattes palette @Benefit Cosmetics fluff up brow wax @Maybelline NY build a brow @REFY lash sculpt @charlottetilbury airbrush flawless setting spray @Patrick Ta Beauty baby highlight duo @hudabeauty warm brown lipliner & she flirty lipgloss #Makeuptutorial #lipcombo #blush #makeuptrends #beauty #basemakeup #glowymakeup

♬ original sound – Jacobdior

I suggest taking a look at this fashionable, glowing makeup look if you are searching for a more straightforward everyday makeup look.

You will want to apply a gentle shade of orange or brown on your lips and cheeks in order to accomplish this look. Apply some gloss and nude lip liner to complete the look.

Additionally, you might apply highlighter to the inner corners of your eyes and cheekbones to make this look even more radiant!

11. Shimmery Eye look

@r.e.m.beauty

we are obsessed with @arianagrande’s cheek combo for the tokyo @Wicked Movie premiere featuring “fembot” and a mystery shade… ·.• ♡·.•

♬ original sound – r.e.m. beauty

You might want to try a look like this since shimmery makeup looks are so popular on TikTok!

You will become completely enamored with the glittering makeup look that this video instruction demonstrates.

For those of us who prefer glittery, glam makeup, this is the ideal look!

12. Wicked-Inspired Makeup

@r.e.m.beauty

pink perfection ˚˖𓍢ִ໋🌷͙֒✧˚🩰 @Victoria Majors is the darlingest in the #rembeautyxwicked galinda makeup set @Wicked Movie only in theaters november 22nd

♬ original sound – r.e.m. beauty

Additionally, because so many people are enamored with the film, makeup inspired by Wicked has gained popularity on TikTok!

Therefore, if you are looking for a really adorable makeup look that is inspired by Wicked, you should definitely check out this look. It is inspired by Glinda from the film and uses pink eyeshadow, light blue liner, and pink blush and lipstick.

13. Bold Eye Look

Another well-known feature of TikTok is the abundance of makeup lessons that feature striking makeup looks, like this one for the eyes!

If you are a Barbie fan, this is also a fun cosmetic look! Applying pink eyeshadow to your lids with a cut crease can create this gorgeous beauty look.

14. Soft Winged Eyeliner

This look will appeal to those of us who enjoy winged eyeliner but want a more understated style!

You may achieve a winged eyeliner effect by using brown eyeshadow or brown eyeliner pencil instead of black liquid eyeliner.

This style is ideal for adding a touch of glitz to your cosmetic looks without sacrificing their natural appearance.

15. Hailey Bieber Makeup

@samanthaa.nicole

Replying to @LyDiA this Hailey Bieber makeup might be my fav one yet 🤭 who should I recreate next?? #fyp #makeup #makeuptutorial #haileybieber #makeuptok #beautytok @rhode skin @Hourglass Cosmetics @Persona Cosmetics @DIBSBEAUTY @maccosmeticsusa @Too Faced @makeupforever

♬ original sound – sam 👼🏼

Replicating Hailey Bieber‘s makeup look might also be of interest to you! We are all still as enamored with her in 2025 as we were in 2024, and the app has replicated her makeup looks numerous times.

For those of us who prefer subtle makeup or clean girl looks, Hailey’s makeup style is ideal.

You will also be able to wear the makeup look every day. You will want to apply a light blush and a delicate, shimmering eyeshadow to your lids to get this effect.

16. Sabrina Carpenter Glam

@alicedicksonnn

Recreating some iconic Sabrina Carpenter Glam using @milkmakeup blush stick in dash and bronzer stick in baked. 🎀 Shop now at @sephorauk 4 #milkmakeuppartner #liveyourlook

♬ original sound – Alicedickson

Another well-known person for whom many cosmetic lessons have been made on TikTok is Sabrina Carpenter.

You might want to imitate Sabrina’s stunning makeup looks if you are as much of a fan as I am.

For instance, you should have a cat eye with some shimmering eyeshadow and a gentle pink blush if you want the traditional Sabrina style! Everything you need to know is demonstrated in this tutorial.

17. Amaya Colon Makeup-Inspired Look

@jordanlipscombe

the viral amaya colon makeup look☁️💕 #fyp #grwm #beauty

♬ original sound – Jordan
Ultimate TikTok Makeup Trends in 2025 That Can't Be Ignored

You might be interested in getting Amaya Colon’s makeup look as it has gone popular on TikTok.

If so, you should definitely watch this video guide, which will walk you through the process of creating her viral look with pink blush, artificial lashes, and glowing skin!

18. Doll Glam

@alicedicksonnn

Some go to glam 🎀💕 Products @Sally Hansen Airbrush Leg Spray @elfcosmetics Halo Glow @Nars Cosmetics Natural Radiant Foundation @tarte cosmetics Maneater Contour Stick @L’Oréal Paris Infallible Concealer in Honey to bronze @Huda Beauty Faux Filter Concealer, Poundcake Setting powder @Kylie Cosmetics Blush in Winter Kissed @SHEGLAM Brown Gel liner @Lilly Lashes Lashes in So Extra Miami @REFY Brow Sculpt @Doll Beauty Talk To The Hand Lipliner @Jeffree Star liquid lip in mannequin, Extreme Frost Highlighting Powder Gag Me @PixiBeautyUK Makeup Fixing Mist #makeup #makeuptutorial #makeupideas #shorthair #shorthairstyle #shorthairideas #glammakeup #glammakeuplook

♬ Guess – Charli xcx

Check out this “doll” glam makeup look if you are searching for additional glam looks to try in 2025!

With its dramatic eyeshadow, fake lashes, and winged eyeliner, this beauty style will make you appear a lot like the Bratz dolls!

19. Rhinestone Makeup

@amandacardinal17

i do believe in fairies 🧚🏼‍♀️ (some late night halloween inspo)

♬ sonido original – Té de Luna🌛

Rhinestone-adorned cosmetic instructions have also become popular on the app in recent months.

You will appear and feel like a fairy, for instance, if you try this gorgeous fairy-inspired makeup look with blue and green eyeshadow and a few more rhinestones!

20. Angel Makeup Look

@imjamiestone

Replying to @Jamie Stone PART 1- THE BASE. You can shop this look on my LTK in bio, ask anything below. Part 2- EYES & HIGHLIGHTS up next! #vsangel #makeuptutorial #victoriasecret

♬ Debussy Arabesque – Isabelle Perrin

People have been using TikTok to recreate the makeup looks of the VS Angels ever since the Victoria’s Secret fashion show returned!

This video lesson will show you exactly how to look like an angel with dewy skin, soft brows, and a glossy lip, so if you have been longing to try this makeup look, watch it now.

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